The present article discloses a new advanced oxidation process (AOP) to control organic dye pollutants in running wastewater by H2O2/MnO4-1 [1]. The AOP is claimed as a Magneton reaction because of the presence of three oxidizing species, namely, permanganate, nascent oxygen and Urea - H2O2 complex. The new AOP (Magneton reaction) was found to be more effective and eco-friendly, with less beneficial sludge and filtrate. The experiment was conducted in a room with all dye additives, including urea, used in textile dye fabrication. H2O2 employed for the conversion of urea (the main additive of dye fixing) into eco-friendly Urea - H2O2 complex proves to be the best urea hazardous controller in dye wastewater with the degradation of dye; as the lowest chemical oxygen demand (COD) was recorded with no sludge. Oxidation kinetics is monitored at several parameters, keeping all constant and one varied. The most significant advantage of this advanced oxidation process (AOP) is its optimal performance when potassium permanganate (KMnO4) is added at various pH levels in the last enduring H2O2 in this innovation with urea, and KMnO4 (5e-) can synergistically act better with the traditional Fenton process to accomplish the resourceful speedy and septicity free degradation method. This synergistic action achieves rapid and sterile degradation, effectively reducing both the biological oxygen demand (BOD) and chemical oxygen demand (COD) of dye wastewater. Additionally, filtrate and sludge produced were found to be eco-friendly, and neutral pH supports the regular growth of plants and fish.